PPA Edu: Modern Family Portraiture with Jessica Vallia

PPA Edu: Modern Family Portraiture with Jessica Vallia 

Date: Saturday, July 9, 2023 -11am to 7:00pm

PPW/PPA Member Price $139 (Merited class) (Limited Seating!)

Non-Member Price $199

This course will be a deep dive into creating an heirloom portrait session for the modern family. Your instructor, Jessica, works not only at providing clients with posed images, but also pairing that with authentic moments. Her families are well posed and engaged along with laughing and real moments of happiness & closeness to cherish for a lifetime. Moms and dads alike often cry during their reveal watching an emotionally driven video of the in between moments of their video paired with their perfect posed images. These family stories are perfect for selling albums and wall prints which boosts sales for the modern family photographer.

Her clients have a full experience from style guides for their session (so their images look like they were crafted for their home) to helping choose their location based on their family style. Each family session is truly unique and tells a story of who they are.

She will dive into what style portraits are best paired with different products as well as easy ways to prep and bond with your clients for a successful portrait session.

Jessica is known for shooting on location during golden & blue hour with natural light, but this course is about building a successful session for any type of lighting situation. There will be hands on posing tips & an opportunity for hands on portfolio building.